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Methodology

Exitr turns dated public facts into signals and two scores. Missing data never adds points. Every claim links to its source.

Measured quality

Accuracy: each week a separate checker re-fetches a random sample of records straight from the source and compares them field by field. Target: 97% or better.

Inference precision: each week a sample of inferences is re-checked against their evidence. Target: 95% or better for every inference type; a type below the bar is hidden from customers until it passes again.

Freshness: how long ago each record was last confirmed at its source. Target: under 30 days (status and acquisition fields under 7 days).

Readiness score (0 to 100)

PartMaxRule
Tenure150 under 8 years since formation or first license, rising to 15 at 20+ years.
Growth stall20Permits or headcount flat or down over 12 to 24 months.
Founder dependence20No second-in-command roles posted in 24 months; single officer.
Exit preparation15First finance hire, leadership page refresh, new certification, site refresh after 24+ stale months.
Staleness10Website not meaningfully changed in 24+ months (archive-dated).
Market in play10Acquisitions within 50 miles in the last 12 months.
Corporate change10Officer, agent or address change in the last 12 months.

Event signals fade with a 180-day half-life; standing facts do not. Confidence is low when fewer than 4 parts have data. Weights start as expert values; once 50+ real outcomes exist in a niche, new weights ship only if they beat the current ones on held-out outcomes.

Fit score and rank

Hard filters first: your states, size, exclusions. Acquired, PE-backed and closed companies never appear. Then service overlap (40%), distance to your nearest office (25%: full within 25 miles, none beyond 150), industry overlap (20%) and tool match (15%). Parts that don't apply are left out and the rest re-weighted. Rank = 60% readiness + 40% fit (your Owner can set 40% to 80%).

Inferences

An inference combines sourced facts into a plain conclusion, like "Permits show 6 data center or utility jobs since March 2025, across 4 quarters." Each shows its evidence, a confidence label and what would change the view. A validator rejects any sentence with a number we did not see, more than two sentences, or any guess about a person.

Sources

We use a source only after checking its terms. We follow robots.txt and never log in to anything. We do not store owner names, personal phones, personal emails or home addresses.

SourceWhat it feedsLast successTerms reviewed

Refresh cadence

  • License files: daily. Permits: daily. Deal news: every 6 hours.
  • Formation records and enrichment: weekly. Scores, inferences and feeds: weekly (Sunday), after the integrity gate passes.
  • Alerts on saved targets: within 1 hour of a new signal (Pro and Scale).

What is not included

No owner ages, personal social profiles, home addresses, personal emails or phones, and nothing about individuals beyond what a company publishes about its own leadership. See why.